Fragrance has always been more than a scent to me; it’s a connection to heritage, tradition, and authenticity. My journey with oudh, attars, and bakhoors is rooted in a deep respect for purity and craftsmanship. Growing up around these timeless scents, I developed a passion for creating natural, alcohol-free fragrances that honor tradition while speaking to a modern audience.

Partnering with Taher (my co-founder), we launched Oudh Hamdani in the US with a shared commitment to offer fragrances that are both personal and meaningful. Each attar we create is a blend of artistry and intention, designed to evoke a sense of place, memory, and connection for those who wear it. It’s our way of sharing an authentic scent experience that stays true to our values of quality, purity, and respect for tradition.